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The future of the auto industry is interesting but uncertain. No one knows how quickly electric vehicles are going to replace gasoline- and diesel-powered vehicles, how completely it will happen, and when it will occur in passenger cars as opposed to SUVs and heavy trucks.

The well-established field of laser marking continues to break new ground with expanding business opportunities in automotive, oil and gas, medical and other industries.

Automated manufacturing operations are finely tuned ecosystems in which all components must function in complete harmony. Grippers used to pick and place, orient and hold components or end products at various points along the production chain are key to this process.

Vertical machining centers with advanced features and functions are earning their stripes as more productive members of machine shops’ CNC equipment arsenal.

Salesforce (NYSE: CRM), a CRM software developer, announced Manufacturing Cloud, ​a new industry-specific product ​for manufacturers. Manufacturing Cloud brings sales and operations teams together around a unified view of market and customer demands to more accurately forecast, plan and drive predictable business performance, according to Salesforce.​

No one can accuse cutting tool manufacturers of not trying every possible combination of coating, substrate, material and geometry in their quest to gain a competitive edge for their customers.

The U.S. auto industry has been automated for decades. Production of cars and trucks is associated with large, hulking robots fenced off from human employees. Inside those fenced off areas, tasks such as welding are performed. The industry, though, is advancing on the automation front.

Most anyone who’s worked in a machine shop for any length of time has at some point attended a trade show or machine tool distributor’s open house. There they see canned demonstrations of CNC machines busily carving up chunks of brass, mild steel, or aluminum into business card holders and tic-tac-toe games.

Today’s virtual technology enables faster and better product development. Planes, trains and automobiles are defined in CAD, subjected to virtual tests to see how they might fail, re-designed, virtually manufactured and virtually shown to customers to confirm market acceptance.

As a provider of automation equipment and software, our company is immersed in this ongoing, revolutionary, data-driven ride, and we’re anticipating a new trend: our customers are not just automating their traditional subtractive methods.