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View Marketing as an Investment—Not an Expense

Peter Drucker, known as the father of modern management, was quoted in a 2006 article in Forbes as saying, “Because the purpose of business is to create a customer, the business enterprise has two—and only two—basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs.”

Gundrilling for Job Shops

Today’s job shops can distinguish themselves from competitors by adding deep hole drilling/gundrilling to their offerings. But complex, custom-built machines require more floor space and a bigger investment.

CAD/CAM Software Works to Transform Royell’s Capabilities

Teenaged Jamie Yelle daydreamed as he pushed a broom across the floor of his father’s machine shop. As he cleared a path through aluminum chips, filings, and scraps of metal around the machinery, he imagined what the company would look like if he were at the helm.

IMTS Network Week Premiers September 14 – 18

On Monday, September 14, IMTS – The International Manufacturing Technology Show will launch IMTS Network, a new digital channel that will broadcast live on IMTS.com from 8 a.m. to 12 p.m. (CT) each day through September 18.

Building a Future in Florida

Florida's advanced manufacturing industries are diverse and include sectors producing intermediate and finished products ranging from plastics and micro-electronics to tortillas and motor vehicles.